Deepening Market Understanding
- Consumer Truths Analysis
- Cultural Moment Assessment
- Competitor Analysis
- Landscape Analysis
- Media Monitoring
AI MODULE
Market Intelligence Report
How AKIN built the AI systems running inside our B2B consultancy — and how the next generation of agencies will be built from AI, and not bolted with them.
Hello,
14 years powering growth for B2B enterprises across APAC — from MNCs and governments to category-defining SMEs. The last three of those years, we've quietly become an AI-native shop, building the agents and engines that now power our own consulting work.
AKIN's AI-BM Model
Accelerating growth towards business and social impact as a core. Human-to-human design.
AKIN Impact · Annual Report
Alongside the consulting practice, AKIN funds and runs programmes that strengthen civic infrastructure across SEA. Initiatives are updated quarterly with learnings open across the portfolio.
3 projects open for volunteers · right now
A proactive cyber-wellness intervention programme for students — turning prevention messaging into something they actually opt into.
Redesigning the volunteer onboarding, journey, matching and retention flow so first-time volunteers return for a second shift.
Backed by NVPC and Temasek Foundation. Converting nursing-pod infrastructure into a purpose-built OOH network reaching mothers in high-trust care moments.
If any of this resonates, we'd love a hand. Visit impact.helloakin.com — or talk to us after.
Case study · Amazon Web Services
AWS planned an APAC lead-generation programme with key market focus on India, SEA and ANZ. AKIN was brought in for market research and to translate insights into data-driven creative outputs for partner-led ABM campaigns.
"Together, We Innovate — Retail Edition" virtual webinar surfaced perspectives from AWS partners and customers transforming retail through cloud and AI.
Our solution: Opinion-led whitepaper co-authored with local KOLs · localised creative and digital ad production · curated eDM workflows · regional content dissemination.
Case study · Supermetrics × LinkedIn
Working with AKIN has been instrumental in our success at Supermetrics in the APAC market. Their expertise in APAC B2B go-to-market consultancy has been instrumental in refining our digital paid strategy. With a global HQ in Finland, their skilful campaign localisation knowledge has ensured our messaging and strategy resonates across diverse markets in APAC.
— Supermetrics, APAC Marketing Lead
Supermetrics, a leading marketing intelligence platform headquartered in Finland, was expanding across 8 APAC territories with Australia, Singapore and Thailand as priority markets. AKIN partnered with Supermetrics — and co-launched a market development campaign with LinkedIn — to localise the digital paid strategy.
8 APAC territories activated
Case study · Phillip Nova & agency performance
Phillip Nova expanded beyond futures and forex into stocks, commodities and CFDs. AKIN audited the brand, ran stakeholder workshops, and conceptualised a full-funnel brand awareness campaign across Meta, LinkedIn, Google Display and Google Search — emphasising local legacy, trust and credibility in a market crowding with global entrants.
Across 6 key B2B accounts and $1.67M in managed media — Supermetrics, AWS, Eaton, Imperial Harvest, Blackpanda, Phillip Nova and others — AKIN's AI-native motion drives measurably better unit economics than agency benchmarks.
Trusted by: AWS · Supermetrics · Eaton · NTUC · Imperial Harvest · Blackpanda · Phillip Nova · Princeton Digital Group
The shift we're all making
Claude for first drafts. Midjourney for moodboards. Terminal for turn-key production. Gems & Artifacts factories. Some prompt libraries on Notion. Productivity bumps that don't change the shape of the work — or the value of the strategist holding the keyboard.
Intelligence agents that research before the brief is written. A memory engine that compounds every past pitch. Validation systems that stress-test messaging before production. We don't think we have to write this chapter alone — we'd love to write it with you.
Where the time goes
10 people · 2 weeks · 1 brief
3 people + AI stack · 1 hour · 12 briefs
The AKIN stack
19 specialist AI agents that produce a war-room-grade strategic brief in about an hour — what would take a consultancy two weeks.
Semantic memory of every pitch, proposal and framework we've ever produced. Each new project starts from our best work, not a blank doc.
Live profiling of 200+ target accounts — hiring signals, investments, pivots — mapped onto a client's positioning framework.
Cultural-norm mapping and persona stress-testing. Messaging is validated before a single dollar of production spend.
Market Intelligence Pipeline
Imagine 20 specialists — strategists, researchers, economists, creatives, finance and business leaders — crashing together for one hour on your business. They emerge with a detailed, actionable snapshot of your market and exactly where to push next.
Not a report. A war plan for the next 30 days.
Knowledge Engine
Every pitch deck, proposal, framework and post-mortem AKIN has produced — chunked, semantically indexed, and instantly retrievable. Ask in plain English. Get back the most relevant past work, ranked by meaning, not keywords.
Stop starting from scratch. Start from AKIN's best work — and feed it straight into the pipeline above.
Knowledge × Intelligence
Memory feeds Action. The Knowledge Engine surfaces the most relevant past work in under 2 seconds. The Market Intelligence Pipeline injects it into every new brief automatically.
Action feeds Memory. Every new brief, persona test and decision document is captured back into the Knowledge Engine — making the next cycle sharper than the last.
That's the compounding advantage no individual ChatGPT user can replicate. It is the system getting smarter, not the human getting tireder.
ABM & Revenue Acquisition Engine
Continuous AI profiling of 200+ target accounts. Hiring signals, investment rounds, leadership changes, strategic pivots and earnings narrative — mapped live onto your client's positioning framework so the sales motion always knows who to call, why, and what to lead with.
Built first for a maritime client tracking 200+ Universities in NAM. The same engine adapts to any B2B vertical.
AKIN's AI Readiness Framework
Three things change
A strategic brief that used to take a senior team two weeks of consulting fees lands on the desk in about an hour — and it's better, because it cites every relevant past project automatically.
Every project starts from the entire institutional memory of the agency. Junior strategists ship senior-grade work. Senior strategists move on to the next horizon.
Hunches replaced with live, structured signal from 200+ companies. Messaging stress-tested against persona AIs before a single dollar of production. Less guess, more proof.
Three doors
Pick one of our four products — Market Intelligence Pipeline, Knowledge Engine, ABM & Revenue Acquisition Engine, or Audience Intelligence — and we'll deploy it into your agency's stack in 4–6 weeks. Lowest risk way to feel the difference.
We design and build the bespoke version of the AKIN stack — calibrated to your verticals, your IP, your tone — across a 3–6 month engagement. You end with a system you own, not a vendor dependency.
Ongoing capability transfer: workshops, prompts, agents, and the editorial governance to keep the system honest. Your team graduates from "uses AI" to "runs the AI."